Sendero
- Aura is a global communications service provider.
- Born in the UK to support Avaya customers and help them simplify their complex and international environments by offering one single contract, co-terminus and SLA globally.
- Expert in Microsoft Voice, Aura enables voice to users regardless of the setting, device or country, simplifying management and user experience.
- We are channel-first. Elevating our partners capabilities with solutions that can be easily integrated into their offerings without disruption, extra resources or investment.
- We are agile. We are experts in communications solutions, we’ve worked with numerous vendors and can adapt to any setting customers have, to deliver perfect solutions tailored to each customer.
Aura is an Avaya- and Microsoft Teams-focused service partner providing consulting, professional services, training, and ongoing managed services. Aura’s typical engagement sweet spot is complex mid-market and enterprise environments of 500+ seats, but Aura will consider smaller, complex opportunities where Avaya, Microsoft Teams, or Microsoft Contact Center technologies are in scope.
They are admittedly "suckers for punishment", preferring complex, messy environments where migrating from antiquated systems to Teams is in scope.
John Paullin- Director of Sales Engineering, CX, and AI
Customer: Companies using Avaya as primary phone system
- Existing Avaya customer that has been neglected by their existing provider, there are lots of new and exciting developments from Avaya to be sharing!
- Customer that wants to add multichannel to their existing contact centre.
- Customer that wants to integrate with Microsoft Teams or Zoom.
Prospect: Companies using ANY collaboration solution, and moving to Microsoft Teams Phone
- And are using a cloud collaboration tool and need PSTN for Teams.
- And are using a on-premise collaboration and need to phase their migration to Teams
- And need PSTN outside the US and need international numbers.
At Aura, we bridge the gap between on-premise and cloud communications as a hybrid expert in Avaya and Microsoft solutions. We have 30 years of Avaya experience and Diamond Partner, coupled with our highly-coveted Operator Connect certification, we are the go-to specialists for seamless migrations.
Whether your customer stays with legacy Avaya systems or scaling globally with Microsoft Teams, our flexible, secure solutions are designed to simplify your communications management under one roof.
Let's elevate your communications together.
Strongest industry fit
- Healthcare
- Education
- Hospitality (Hotels, Food, Beverage)
- Retail & Consumer Products / eCommerce
What we’ll ask before recommending them
- What is the primary business driver, cost savings, better customer engagement, simplified management etc
- How many Microsoft Teams users do you have?
- Do you need to bring multichannel to your existing Avaya contact center?
- Do you have users on Avaya that would like to use Microsoft Teams or Zoom?
- Are your users increasingly mobile and want to take their calls with them?
Compare Aura against competitors
Aura is one of 91 providers we compare in UCaaS and CCaaS. We’ll run Aura side-by-side against the alternatives on the requirements that actually matter to you — integrations, contract terms, support model, and real market pricing — and tell you honestly if a different provider fits better.
As your vendor-neutral Trusted Advisor, we can tell you honestly whether Aura is the right fit — and compare it against every alternative in the market, typically at no cost to you.
