Humantic AI
Humantic AI provides previously impossible intelligence about the buyers to salespeople.
While most AI solutions focus on the seller, Humantic.ai is unique in focusing on the buyer instead. Its agentic Account Intelligence product and People Intelligence product equip sellers with complete Buyer Intelligence in minutes. Combined with Gen AI, it revolutionizes how buyers buy (or view your product).
Its customers include industry pioneers across a variety of sectors, like AWS, Mitel, and Expedient. It is also taught as part of coursework at universities like Indiana University and Baylor University.
It is one of the Top 100 Highest-Satisfaction products in the world as per G2. In December 2024, Gartner named it to its Cool Vendor in AI-Led Sales Research report - a list that names only five Sales AI products.
Check out our "Wall of Fame"- https://shoutout.io/humanticai/
While traditional tools offer macro-level data, such as trends and statistics related to industries or
Accounts, they often fall short in addressing the nuances of individual buyer interactions and micro
Level data. Humantic AI fills this gap with personality analysis and creates an AI-predicted profile for
It applies the DISC (Dominance, Influence, Steadiness, and Conscientiousness) framework to data from
Sources like LinkedIn to make predictions without requiring a test or assessment. This lets sellers
Understand each buyer deeply and customize their pitch and messages to match each buyer’s
Preferences in tone, length, substance, and style.
Advanced Personalization with Plug-and-Play Simplicity
Humantic AI offers unmatched personalization at the click of a button, seamlessly integrating into
Sellers' existing workflows. Unlike most sales AI tools, it doesn’t disrupt the sales flow—eliminating
One of the biggest challenges in sales.
By enabling sales teams to adopt a 'buyer first' approach, Humantic AI empowers sales teams to
Understand individual buyers' and deploy personality-driven sales strategies at scale. This shift has
Resulted in outcomes that include a 109% increase in pipeline, a 16.2% increase in closed revenue, a
36.5% boost in deal velocity, and a remarkable 94% of users highly recommending the platform. (Refer
Humantic AI is a Buyer Intelligence platform that helps B2B sales teams personalize their approach by using AI to predict buyer personality traits. It analyzes publicly available data to generate insights, based on DISC and Big Five frameworks, without requiring prospects to fill out surveys. The platform integrates with common CRMs, enabling sales reps and managers to tailor their outreach, improve engagement, and increase deal success by aligning communication with each buyer’s unique preferences.
Dave Watson, UCaaS, CCaaS, CX AI
Company Persona: $500M+ in revenue; IT & Technology Services, Non-tech enterprise segments
Buyer Persona: 1. CRO/EVP/SVP/VP Sales or Revenue; 2. SVP/VP/Director RevOps, SalesOps, Sales
Enablement, Sales Strategy, Sales/GTM Transformation
Other Relevant Indicators: Practitioners of MEDDIC, MEDDPICC, Challenger, Sandler methodologies,
Etc; DISC Personality Profile Aware; Have an AI or Sales/GTM Transformation initiative; Have
Experienced Reps who mostly work on larger deals
Humantic AI provides previously impossible intelligence about buyers/people to the sales team. While most AI Solutions focus on the seller, Humantic AI's behavior-predicting 'Personality AI' is unique in focusing on the buyer instead.
It is the only AI tool that can help sellers truly and deeply understand the prospects, what motivates them, and how they make decisions. It allows sellers to make a fundamental shift in moving from a ‘me First’ way of selling to a ‘buyer first’ way of selling.
Earlier, Humantic AI only had one piece of the puzzle - intelligence about people.
We have now launched the second piece of the puzzle - intelligence about the account.
This brings the two key needs of salespeople - understanding the needs of the company, and the wants of buyers in one place.
Think of this as a Deep Research agent, but purpose-built for sales and salespeople.
Strongest industry fit
- Information Technology
- Other
What we’ll ask before recommending them
- Do they mostly sell large deals to enterprises?
- Are their sellers experienced and in the habit of researching and preparing for their deal pursuit?
- Are CRM or other foundational sales tools already in place?
- Do they have any major sales or AI transformation initiatives underway?
- Are they familiar with or believe in DISC personality profile methodology?
- When evaluating buyer/sales intelligence, companies typically aim to drive revenue growth.
Compare Humantic AI against competitors
Humantic AI is one of 46 providers we compare in CX & AI. We’ll run Humantic AI side-by-side against the alternatives on the requirements that actually matter to you — integrations, contract terms, support model, and real market pricing — and tell you honestly if a different provider fits better.
As your vendor-neutral Trusted Advisor, we can tell you honestly whether Humantic AI is the right fit — and compare it against every alternative in the market, typically at no cost to you.



